According to a recent report published in the December issue of the Journal of the American Medical Association, people who had financial incentives to lose weight were much more successful in their efforts than those who did not. Today, many people are making weight loss wagers and winning money through Web sites. However, critics say that this trend can lead to unhealthy weight loss and unrealistic measures being adopted by users.

Report Highlights
a. More and more dieters are betting with friends or co-workers to bet on weight loss goals.
b. Internet sites, like StickK.com, fatbet.net and makemoneylosingweight.com, that facilitate diet betting have seen an increase in traffic.
c. StickK.com requires people to hand over their credit card number and make changes in their lives by signing “commitment contracts” and if goals are not achieved, they may forfeit money.
d. At FatBet.com, users have to post their weight at least once a week on the website and can occasionally taunt each other on the site’s blogs.
e. MakeMoneyLosingWeight.com is another diet betting website that is free to users.
f. Employers, schools and other institutions are paying people to do everything from losing weight to improving grades.
g. A large global tech company also provides financial incentives for healthy behavior, such as regular exercise.
h. The diet betting sites are free to use and the average bet is between $100 and $300.
i. The weight loss goals can range from a few pounds to 50 or more.