episkin-skin-ethic.jpg Europe has granted approval to L'Oreal to conduct products testing on engineered human tissue instead of animals. This has been hailed by all as one step closer to total cruelty-free testing. Now, animals need no longer be subjected to the cruel method of testing of products before it is deemed safe for human use. With increasing public awareness, industries were under pressure to develop an alternative method to animal testing.

Highlights of the L'Oréal Episkin model
a. The platform for testing is human tissue, which is human epidermis reconstructed on collagen.
b. All testing can be done on this 'skin'.
c. It is dedicated to tissue-engineering.
d. This model is available to the entire cosmetic, pharmaceutical, chemicals and consumer products industries.
e. This model was developed after extensive research for more than 20 years.
f. It has been approved by the European Centre for the Validation of Alternative Methods.
g. This model will be used as a replacement of animal tests for skin-irritancy of 10,000 substances.
h. This model predicts the irritancy potential of chemicals on skin.
i. It is highly accurate and precise.
j. This model has been produced in an ISO 9001 certified unit located in Lyon.
k. The products are sold by SkinEthic, a subsidiary of L'Oréal.