indoor-tanning-beds.jpg The American Academy of Dermatology (Academy) has decided to campaign and educate the public, especially teenagers on the risks associated with Indoor Tanning. For this it has decided to launch a Public Service Advertisement (PSA) campaign, where a teen speaks to teens in
their own language. Tanning is associated with risks like premature aging like-- wrinkles, age spots and to the worst may even lead to skin cancer. Instant Messages (IMs) would be sent to teenagers explaining them the risks of Indoor Tanning. The advertisements would be issued in television, radio and print media, on the skin damage tanning can cause. For additional information, on this campaign visit